Herzogenaurach

Germany

Herzogenaurach is a small town in Franconia famous for being the headquarters of two major sportswear companies.

Herzogenaurach is not as famous as the family that founded two of the most successful businesses of Germany here: The Dasslers, founders of Adidas (founded by Adolf, "Adi" Dassler) and Puma (founded by Rudolf Dassler, older brother of Adi). Both companies still dominate town and for many years, which shoes one wore was a serious issue. However, the biggest employer is neither, but rather the Schaeffler Group, that has its headquarters in town and mainly produces bearings for automotive and engineering use.

Besides its economic prowess the town also boasts a relatively intact historical old town due to being too unimportant to be bombed during World War II (local rumor has it that the Americans asked the British to keep the small airport out of town in working order for later takeover)

The name "Herzogenaurach" comes from the river Aurach that flows through town and also serves as a rough dividing line between Adidas and Puma. People in the area often shorten the name to Herzi or Herzo.

a brewery in the historical center of Herzogenaurach Herzogenaurach has a small but beautiful old town. The central part is limited by the historical city fortification of which the Fehnturm. and the Türmersturm. are the most visible remnants which also show the east-west extent of the high medieval settlement.

Herzogenaurach has a small but beautiful old town. The central part is limited by the historical city fortification of which the Fehnturm. and the Türmersturm. are the most visible remnants which also show the east-west extent of the high medieval settlement.

Herzogenaurach has a small but beautiful old town. The central part is limited by the historical city fortification of which the Fehnturm. and the Türmersturm. are the most visible remnants which also show the east-west extent of the high medieval settlement.

During major soccer events (World and European Championships), Adidas has a big screen where you can watch the game right next to their outlet store

  • Atlantis, Würzburger Straße 35, +49 9132 73850. An indoor swimming pool. While it is nothing fancy, it has a couple of decent slides and is a good way to pass a rainy day if you're in town and tired of shopping. Adult €4/hr, €13/day; children €2.50/ht, €10/day.

Atlantis, Würzburger Straße 35, +49 9132 73850. An indoor swimming pool. While it is nothing fancy, it has a couple of decent slides and is a good way to pass a rainy day if you're in town and tired of shopping. Adult €4/hr, €13/day; children €2.50/ht, €10/day.

the Adidas outlet store The main draw of this town are Adidas and Puma and they have built outlet stores that have only gotten bigger and bigger. Prices are usually lower than in regular stores and clothes that are out of season may be had for discounts, but of course not everything is cheap and depending on where you are from, stuff may be cheaper back home.

Sport Hoffmann, Zeppelinstraße 1, +49 9132 78190.

adidas outlet, Olympiaring 2, +49 9132 842000.

Nike Factory Store, Zeppelinstraße 1, +49 9132 7452810.

Teamsport, Zeppelinstr. 6a, +49 9132 797610.

Sports Performance Shop Reebok, Olympiaring 3, +49 9132 7411878.

s. Oliver Outlet, Zeppelinstr. 2, +49 9132 8366570.

PUMA Outlet Herzo, PUMA Way1, +49 9132 74170.

  • Chilli's - Mexican Bar y Restaurant, Burgstaller Weg 2, +49 9132 7475520. Mexican and Tex Mex food
  • Kreis'l, An der Schütt 26, +49-9132-79 64 23. M-Sa starting at 11:00; Su and holidays closed. a nice and friendly restaurant with a beer garden.
  • Trattoria La Bussola, Am Birkenbühl 1, +49-9132-745893. Tu-F 11:00-14:00, 17:00-22:00, Sa Su 11al:00-22:00, closed on M. Somewhat out of town near the local general aviation airfield, this Italian restaurant is one of the best Italian restaurants around Herzo and Erlangen and can be considered a "hidden gem". Book in advance as the place is often very well frequented.
  • Fratelli Osteria, Marktplatz 10, +49 9132 8362260. M-F 11:00-14:00 & 17:30-22:30, Sa 17:00-22:30, closed on Sundays.

Chilli's - Mexican Bar y Restaurant, Burgstaller Weg 2, +49 9132 7475520. [[Mexican food|Mexican]] and Tex Mex food

Kreis'l, An der Schütt 26, +49-9132-79 64 23. M-Sa starting at 11:00; Su and holidays closed. a nice and friendly restaurant with a beer garden.

Trattoria La Bussola, Am Birkenbühl 1, +49-9132-745893. Tu-F 11:00-14:00, 17:00-22:00, Sa Su 11al:00-22:00, closed on M. Somewhat out of town near the local [[general aviation]] airfield, this Italian restaurant is one of the best Italian restaurants around Herzo and Erlangen and can be considered a "hidden gem". Book in advance as the place is often very well frequented.

Fratelli Osteria, Marktplatz 10, +49 9132 8362260. M-F 11:00-14:00 & 17:30-22:30, Sa 17:00-22:30, closed on Sundays.

Brauerei Heller, Hauptstraße 33, +49 9132 2073.

  • Erlangen would be an obvious place to go