Our mission? Well, it’s simple, really: your complete satisfaction. That’s it. We’re so dedicated to that mission, we guarantee it. Our famous “100% Satisfaction Guarantee” is our commitment to you. Since 1974, Cycle Gear has been the go-to source for motorcycle apparel, parts and accessories. With our 97 locations and huge online superstore at www.cyclegear.com, it’s easier than ever to get the gear you need for your next ride. Our selection is unmatched anywhere. We feature many of the finest brands in the world - some of which are only available at Cycle Gear. We’ve got the biggest and best selection of helmets – bar none – and our “No-Hassle 7-day Helmet Exchange” ensures that you’ll get the helmet you want. So shop with confidence because no sale is ever final at The ‘Gear. A lot has changed since those early days of pegboard displays and homemade fixtures, but the one thing that hasn’t – and never will – is our unwavering commitment to your satisfaction. “100% Satisfaction Guarantee” means the same thing now as it did way back then. Every single day, our Employee-owners strive to bring you the best stuff, the best prices and always, the best service. We never tire and we never waver. So stop by, drop in, click on over, or just give us a call. We’ll be here. So check back here often. We’ve got cool stuff going on all the time. Bike nights, sales, contests, celebrity events, product announcements and other exciting events. Thanks for shopping at Cycle Gear – we’ll see you out there! Cycle Gear. It’s The Ride™